Framework for understanding pricing strategies and analytics, with emphasis on entrepreneurial pricing. Topics include economic value analysis, elasticities, customization, complementary products, pricing in platform markets, and anticipating competitive responses.
This class has no prerequisites.
15.818 will not be offered this semester. It will be available in the Fall semester, and will be instructed by C. Tucker.
This class counts for a total of 6 credits. This is a graduate-level class.
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